Hubs, breadcrumbs, related pages and facets: how link structure spreads authority and helps crawlers find the long tail.
Programmatic SEO / Internal linking
A teardown of how Zapier links its 150,000 integration pages, what a smaller site can copy, and a hub-to-pair link plan you can build yourself.
30 Oct 2026·7 min read
Maciej Wiatr